Grace & Grit | Small Business Marketing Experts

Digital Marketing for Small Business

Grow your business with our
effective digital marketing strategies.

Marketing to Grow Your Business

At Grace & Grit Marketing we focus on helping businesses like yours attract more customers through digital marketing strategy designed to help you promote your business, connect with customers, and increase your sales.

Customers make online decisions in a matter of seconds. With just a few clicks potential customers searching online decide if your business is the right option for them. Our goal is to help you develop an online presence that allows you to convert those searches into customers and grow your business.

How Can We Help Your Small Business?

I Need More Customers

Every business needs more customers at one time or another. The good news is that Grace & Grit Marketing can help you find them. Or better yet, we can make sure new customers find you! With our unique approach, we can create a integrated marketing plan for you that gets results!

Get More Customers

My Competition is Killing Me

Need to gain a competitive edge over your competition? Using strategic positioning and our unique marketing service, we can help you turn the tables on your competition. By helping you stand out, we can get more customers buying from you instead of your competitors.

Dominate Your Market

I Don't Have Enough Time

Everyone is busy these days. And if you own a business, you are twice as busy as most people. Outsource your marketing to Grace & Grit! We can be your company’s marketing department which will save you time and make your job easier. We’ve got you covered!

Get Marketing Help

I Don't Know Where to Start

Did you just start a new business? Or did you just get promoted to a marketing position? Not sure how to use digital marketing to target your ideal customers? That’s what we are here for! Get great results with our marketing packages.

Start Getting Results

Why Choose Grace & Grit Marketing?

Over 15 Years of Digital Marketing Experience

We’ve been helping businesses like yours implement digital marketing strategy and reach more customers for over 15 years. Our digital marketing agency uses tested and proven strategies that have helped countless businesses create a successful online presence – check out some of our work.

Measuring & Reporting

Data is powerful – our digital marketing services include sophisticated analysis and reporting so that we can make continuous improvements and keep you fully informed on performance.

Outstanding Communication

We have regularly scheduled calls with our marketing clients to ensure a strong partnership. Our team is available to communicate with clients anytime, as often as they’d like during business hours. Most clients do so through email, phone, text or video call. We adjust to your preferences. While we aim to respond much faster, every question is answered within 24 hours.

Less Expensive Than Hiring In-House

Hiring a outside digital marketing agency is more cost-effective for most small businesses. An in-house staff, facilities, systems, training, and benefits can eat up your marketing budget. We provide you with the best talent in the field that you couldn’t otherwise get hiring each person.

Honesty & Transparency

Being honest with our customers and others we work with is the only way to create a successful and sustainable business. Honesty creates transparency and builds trust. We want to provide a service you can trust to get the results you want to see – which is why we do everything we can to make our processes crystal clear and put transparency at the heart of everything our digital marketing agency does.

Non-Binding Month-to-Month Contracts

We offer our digital marketing clients great flexibility with our non-binding monthly contracts. We understand that our clients have certain expectations for our digital marketing agency, and while we work our hardest to meet them, they are free to walk away at any time if they aren’t happy with the results.

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Everything Your Small Business
Needs to Succeed Online

Grace & Grit Marketing specializes in marketing for small businesses. We help small business owners identify and achieve their business goals. By increasing brand awareness, boosting website, social media and email engagement, we convert prospects into customer and ultimately increase revenue for our clients.

Many small businesses owners are so busy serving their customers that they don’t have time to focus on marketing. Rarely is marketing a primary skillset within the business, and the responsibility frequently falls to someone in Admin, Operations or Sales who has limited knowledge, time and interest in running a customized integrated multi-channel marketing campaign.

Outsource your marketing to Grace & Grit! Save time and money and get much better results. We have a variety of marketing services and packages that can be tailored to fit your needs and budget.

Website Design & Development

We believe beauty shines from the inside out, and functionality is a beautiful thing. In order to solve consumers’ concerns and keep them coming back for more, our team builds websites with user experience and responsive web design at its core. We take great delight in building visually appealing, mobile-friendly websites that represent your business and leave users with a good, lasting impression.

Your website is the digital home of your company. Discover what our website design services can do for your business and let’s build something amazing together.

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Search Engine Optimization (SEO)

Search engines will always support “Team User,” emphasizing the worth and caliber of your content as well as the overall user experience your website offers. However, Google alone updates its search algorithms up to 600 times annually and evaluates your website based on hundreds of ranking indicators (both on- and off-site).

You may expand your organic search presence and make connections with the appropriate people at the right moments with the help of an effective search engine optimization strategy. We can help you become more visible in search results and boost website traffic that will aid your bottom line by combining our tried-and-true SEO tactics with in-depth keyword research.

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Pay-Per-Click Advertising

One of the best ways to immediately improve the performance of your website is through pay-per-click marketing, or PPC. PPC ads can be seen all over the internet, including on partner websites, your favorite social media platforms, and search engine results pages. No matter if you’re trying to dominate a local or regional market, our strategic PPC services will help you reach a wider audience and get more conversions.

If you’re ready to increase your visibility, allow Grace & Grit Marketing to demonstrate the advantages of pay-per-click marketing.

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Social Media Marketing

83.36% of the 4.57 billion internet users worldwide regularly use social media. Therefore, you must join the party if you want to connect with your clients on a more personal level.

Creating a tailored social media marketing strategy will greatly increase brand recognition and provide you the chance to interact with and form relationships with the clients who matter most to your company. Grace & Grit Marketing has created and managed countless social media accounts for small businesses just like yours. We can help you establish a strong social presence, as well.

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Reputation Management

More than 95% of the customers consider online reviews to be an important aspect of their decision-making process, with 40% of them refusing to visit a business with poor reviews. A negative online review can be very damaging to a business. We can help you manage and protect your company’s excellent reputation. We help small businesses with reviews on Google, Facebook and Yelp.

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Take the First Step in Growing Your Business!

Schedule a FREE 15-minute consultation call with us and we’ll share how we can help you grow your business.

Schedule Now

Helping Great Businesses Grow

Learn

Assess

Build

Evaluate

Our Approach

We understand that each small business requires a unique marketing strategy. Therefore, we use a 4-step marketing approach to tailor a customized, and highly effective integrated marketing strategy for our clients.

STEP 1: Learn
We begin with listening to our client. To get started, we evaluate where things stand currently with your business. We also want to know what marketing you’ve done in the past. What worked well, and what failed. We want to learn about your company, and about its position as it relates to any competitors. We want to know what sets your business apart and why your customers have chosen you. All this helps us determine your value proposition, market position and target audience.

STEP 2: Assess
Based on the insights gained through research, analysis and conversations with the business owner, we uncover the company’s strengths, weaknesses, and opportunities. Armed with insight and experience, we then develop a tailored marketing strategy for your small business to attract, engage, convert and delight customers.

STEP 3: Build
After our client approves the marketing plan, we leverage technology and data-driven insights to maximize reach, and engagement. Through an integrated marketing approach, we guide your target audience from the moment they first learn about your small business to the moment they schedule an appointment or arrive at your door.

Our primary services such as Web Design, Social Media Marketing, Search Engine Optimization, Pay-Per-Click Advertising and Email Marketing are essential to boost website traffic, generate leads, and maximize conversions.

STEP 4: Evaluate
We review data, and analytics to the results of our efforts using data monitor, refine, and use data-driven insights to maximize ROI, continuously optimizing campaigns for exceptional results. We identify areas of improvement and refine our strategies to ensure ongoing success for your school.

Testimonials

Don’t Just Take Our Word For It. Read What Our Clients Say About Grace & Grit Marketing.

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Brenda Pellicane, MD, FAADFounder, ICON Dermatology & Aesthetics
“Having worked with Andrea Rodgers previously, I knew I wanted to hire her for my own business. I can honestly say she was invaluable in assisting me in the launch of my new dermatology practice. She has given us great advice and ideas to market our services and products, including adding e-commerce to my website, implementing email marketing, graphic design, managing social media and writing content for our website.

She is bright, cheerful and very responsive, getting back to you or having deliverables ready when she says she will.”

“
George Bitar MD, FACSMedical Director, Bitar Cosmetic Surgery Institute
“Andrea is a hard worker and brings to her clients a vast knowledge of marketing, PR and people skills. In our practice, Andrea was crucial in helping us land TV and print media exposure.”

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Annemarie RyanArtist, AnnemarieRyanArt.com
“I am an artist based in Washington, DC. I have been fortunate in that my art business has grown quickly. I knew I needed a website to showcase my work but was busy painting, family, and my community volunteering that I kept putting it off. When I finally decided to move forward, I immediately thought of Andrea Rodgers who has been working for my friend for almost a decade. After the first consultation I knew that I had made the right decision and was in good hands. Andrea worked with me to ensure the website was not only to my satisfaction but also reflected my vision. Andrea showed genuine interest in my business and desire to help me reach my goals. I have no hesitation in recommending her services, in fact I think a lot of companies could benefit from working with her.”

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Meredith PaleyVice President, Public Relations Talbots
“Andrea has done a great job for Talbots. She has produced many terrific TV segments for us. She is amazing to work with!”

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Dr. Tina Alster, MD, FAADFounding Director, Washington Institute of Dermatologic Laser Surgery
“Andrea's professionalism and enthusiasm are exemplary. Andrea's high character and integrity is matched by her drive. I would highly recommend Andrea to any company looking to create and expand its marketing and online presence to enhance visibility and sales.”

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Kristen CoffieldThe Culinary Cure
“Andrea was able to help develop my website to more accurately reflect my brand and strategically meet my professional goals. Andrea’s skills and connections with the media have proven invaluable, she has booked me on a variety of TV networks that have helped raise awareness of my brand.”

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Dr. Howard Brooks, MDSKIN Cosmetic Dermatology of Georgetown
“I love my new website. I get so many compliments on it. The invitation for one of the events Andrea planned for me used my photo, and I was actually recognized by a complete stranger while going to the movies. She definitely got a lot of buzz for me! My website traffic is up significantly, and my business has actually doubled in the six months I've been working with her.”

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Kassie RempelFounder of Lillybee Shoes
“Working with Andrea is a joy and has been extremely beneficial to my business. Her work on social media and events she's created for us has created customers for us. She understands our customer demographic and is a constant resource for creative ideas.”

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Annemarie RyanArtist, AnnemarieRyanArt.com
“I am an artist based in Washington, DC. I have been fortunate in that my art business has grown quickly. I knew I needed a website to showcase my work but was busy painting, family, and my community volunteering that I kept putting it off. When I finally decided to move forward, I immediately thought of Andrea Rodgers who has been working for my friend for almost a decade. After the first consultation I knew that I had made the right decision and was in good hands. Andrea worked with me to ensure the website was not only to my satisfaction but also reflected my vision. Andrea showed genuine interest in my business and desire to help me reach my goals. I have no hesitation in recommending her services, in fact I think a lot of companies could benefit from working with her.”

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Judi DeutschPractice Manager, Washington Center for Dentistry
“Andrea helped us create a new website in 2013. I liked the new design and content, and traffic doubled in one month. Andrea has really helped our business with video production, graphic design and social media. Thank you!”

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Wendy PittmanManager, Professional and Industry Relations at Merz North America
“I felt very comfortable referring Andrea to my most demanding business colleagues. She is a true professional and a pleasure to work with in the field. Her clients are impressed with her integrity, creativity, and follow-through. She has helped many medical practices grow via her online and offline techniques.”